The social network Facebook is a perfect tool for social interaction. People throw a lot of information on Facebook every single day. But searching for that one photo somebody posted a while ago or that comment someone posted underneath a status can be quite a time consuming task. The new tool ‘Graph Search’ Facebook created should wave that problem right out of the air.
Graph Search is created to find that little piece of information that is buried within your social network. It is a sophisticated search feature that deepens the engagement of Facebook’s users and makes the social network more appealing to advertisers. The search engine was already released in January when it was still in a raw state, making improvements ever since by observation and listening to millions of testers. Tools like finding information in status updates, incorporating information from third-party apps like Yelp or Instagram is not possible through Graph Search just yet but the tool is still a work in progress and Facebook believes it is ready for a wide release. Facebook intends to have those possibilities added to the search engine by the end of this year.
Even when the tool is not working to its fullest just yet, it will already be a huge improvement of the social network. Facebook will be an even better place to get information and connect with others. There should be no worries of breaking your privacy because the tool will only show information that you choose to be visible for others to see.
The search engine will even be expanded with predictions. It will be suggesting movies, books, restaurants for example that a person might like based on what else they like and what their friends like. Facebook is aiming for people to like more pages so they share more information about themselves what will improve to better target advertising to people.
Graph Search will be launched on the 15th of July.