PLATINUM RYE ENTERTAINMENT BLOG

January17th

http://www.aceshowbiz.com/images/news/netflix-and-dreamworks-seal-multi-year-tv-deal.jpgDreamworks and Netflix have joined forces, and we are not sure why they didn’t do it sooner! Over the next three years, DreamWorks plans to produce a dozen series based on characters from its previously released films. This will be the first time that DreamWorks Animation’s characters will be introduced into the television market as a branded collection of shows.

Dreamworks is starting Netflix off with “Turbo FAST” which is a spinoff of the company’s summer movie about a team of racing snails. “Turbo Fast” is the first-ever Netflix original series for kids. Episodes premiering throughout 2014. In all, Netflix has ordered 26 episodes of “Turbo FAST.”

Series will appear from DreamWorks Classic Media library as well, including “Rocky and Bullwinkle,” “Lassie,” “Casper the Friendly Ghost,” and “Mr. Peabody and Sherman.”

Netflix has provided a new way to reach family audiences across a global Internet service that has changed television viewing habits broadening Dreamworks audiences as well. These two successful companies joining forces will take DreamWorks from being a movie company to being a branded family entertainment company and is a great way for Netflix to expand its family entertainment offerings, overall increasing the value of their service. DreamWorks Animation will receive licensing fees from Netflix, which is paying for the programming. Stay tuned as the studio is currently developing more than 300 hours of exclusive programming based on DreamWorks characters.